UPDATE: As is often the case for some of the best videos that borrow from copyrighted material, this one got yanked down. I found alternative links and recoded this post twice but they also have been shot down. Understandable. Too bad the Mad Men producers don't realize that videos like this actually promote their product. A lost opportunity for them, I suppose.
An excellent mashup...
In this Facebook Timeline and Mad Men video mashup, Donald Draper pitches the idea of a nostalgia-infused social network that “lets us travel the way a child travels — round and round, and back home again to a place where we know we are loved.”
The video pulls from Mad Men‘s “The Wheel” episode — in which Draper conceives an ad campaign for the Kodak Carousel — and applies its dialogue to the Facebook Timeline. It was created by Eric Leist, a technology strategist with Allen & Gerritsen.
“The most compelling elements of Facebook’s Timeline are the ones that made Kodak’s Carousel popular,” Leist explains in the video description. “Reminiscing is a social activity. It always has been and now Facebook is bringing that activity online.”
I still have a Kodak Carousel. In fact, I may have appropriated it from an ad agency I used to work for. A cool machine if there ever was one. And Mr. Draper is dead-on when he talks about the power of nostalgia.